CREATING NEW NEEDS THROUGH UPSELLING AND CROSS-SELLING – AN UPSELLING AND CROSS-SELLING TRAINING IN THE PHILIPPINES

An Corporate EnterTRAINment on Upselling and Cros-selling – A 1-day Upselling and Cross-selling Training in the Philippines

ENTERTRAINMENT OVERVIEW:

This 1-day Upselling and Cross-selling Training in the Philippines is designed to equip participants with the essential skills and techniques to effectively increase revenue and enhance customer satisfaction through upselling and cross-selling strategies.

Through a combination of theory, practical insights, and interactive exercises, participants will learn how to identify upselling and cross-selling opportunities, tailor recommendations to customer needs, and maximize sales in a customer-focused manner.

ENTERTRAINMENT GOAL:

The goal of this 1-day Upselling and Cross-selling Training in the Philippines is to empower participants with the knowledge and skills necessary to become proficient in upselling and cross-selling techniques.

By the end of the training, participants will be prepared to apply these strategies to enhance sales performance, meet customer needs, and contribute to the overall success of their organizations.

ENTERTRAINMENT OBJECTIVES:

To achieve the goal above, the participants should be able to:

• Understand the Fundamentals of Upselling and Cross-selling:
  • Participants will grasp the concepts of upselling and cross-selling, distinguishing between the two strategies.
  • Participants will gain insights into the foundations of effective upselling, including product/service mastery and customer needs analysis.
• Master Upselling Best Practices:
  • Participants will learn and apply proven upselling techniques such as the “This goes well with…” approach, the “Considerable Savings” technique, and others.
  • Participants will understand the do’s and don’ts of upselling, ensuring a positive customer experience.
• Explore the Essentials of Cross-selling:
  • Participants will gain a comprehensive understanding of cross-selling, its objectives, and its role in increasing sales and customer satisfaction.
• Implement Cross-selling Strategies:
  • Participants will acquire practical skills in cross-selling by becoming product/service consultants and fitting recommendations into the broader customer context.
  • Participants will learn to ask open-ended questions, analyze customer needs, and effectively communicate the benefits versus features of products/services.

ENTERTRAINMENT OUTLINE:

Module I: UPSELLING 101

1. What is Upselling?
2. Foundations in Upselling
   1. Products and Services Mastery
   2. Customer Needs Analysis
   3. Upsell Relevance

Module II: BEST PRACTICES IN UPSELLING

1. “This goes well with…” Technique
2. Considerable Savings Technique
3. The Great Deal Technique
4. The Add-on Technique
5. Dos and Don’ts When Upselling

Module III: CROSS-SELLING 101

1. What is Cross-selling?

Module IV: BEST PRACTICES IN CROSS-SELLING

1. Be a Product/|Service consultant
2. Fitting in the Big Picture
3. Asking Open-ended Questions
4. Customer Context Analysis
5. Benefits vs Features
6. Cross-selling Timing

Check out our other Sales and Marketing-related training programs below:

Sales and Marketing Training in the Philippines

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